Opinion

Are events a territory's identity?

Event organisers often suffer from lack of feedback from their customers or potential customers.

One of the determining factors to conquer the world of events is to realise what your true talent, vocation or skill is.

Like any other business, event organisation agencies are increasingly looking to streamline their business making it essential to communicate efficiently with the smallest possible investment.

Among computers and smartphones, cameras, the now famous drones, even robots - the idea of a world defined under the watchful eye of technology is closer everyday.

The post-event phase corresponds to the beginning and not the end of a stage related to the event management.

His Holiness Pope Francis travelled in pilgrimage to the Shrine of Fatima, at the invitation of the Bishop of the Diocese of Leiria-Fátima, António Marto, in April 2015, having replied that if God gave him "life and health" he would be in Cova da Iria presiding over the Celebrations of the Centenary of the Apparitions.

Promoting Lisboa as a lively, vibrant and progressive city, nationally and internationally, is one of the City Council's goal, in communicating and managing the events it organises and to which it is associated.

Event and conference planners are always trying to improve on attendee engagement strategies for two reasons.

When there is an event, there is a purpose of communication.